Imaginarium, is a company dedicated to the sale of toys founded in Zaragoza in 1992. In the last decade it has acquired great relevance at an international level.
Currently , Imaginarium has more than 300 stores in 35 countries.
With the Facebook Ads campaigns Digital Group managed to increase its sales in the online channel and generate traffic to the pysichal point of sale in different target markets.
So that you know how you got here, we have prepared a document where we explain about this case study.